B2B E-Commerce Development

B2B E-commerce is growing at an ever increasing rate and is currently twice the size of B2C E-commerce – meaning global B2B e-commerce is growing faster than global B2C e-commerce altogether. As this market grows, so do the needs of the B2B buyer. As we know, B2C consumers have demanded advanced e-commerce options and availability at an increasing pace in recent years – and now B2B consumer's expectations are rising as well.

B2B E-Commerce Services

Dunn Solutions' B2B E-commerce Consulting and Services provides B2B companies an opportunity to meet their markets growing demands head on – and then exceed them. Our B2B E-commerce Solutions promote customer retention through ease of access and process, create higher order frequency, increase average order value, as well as cross-sell/up-sell opportunities. Leveraging top technologies we are able to build complex and unique e-commerce platforms that fit specific organizational goals.

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B2B Specific Features

  • Search & Navigation
  • Product Content Management  
  • Personalization  
  • B2B Spend Control
  • B2B Quote Negotiation  
  • B2B Account Management
  • B2B Approval Workflows
  • Buk Ordering
  • Multidimensional Product Configuration
  • Automatic Re-ordering
  • B2B Purchase Order Generation
  • B2B Self-service

Customer Self-Service Management

Our e-commerce solutions allow customers to set up their own organizational structure, with appropriate approvals, on the e-commerce site. This is a value add to customers and lets them feel confident that they are in control of orders placed by their employees on the site.

B2B Online Ordering

Ordering in the B2B world is often far more complex than a traditional consumer site. There can be quoting processes, vendor and company approvals, customer acceptance or rejection, all of which is very difficult to facilitate with most B2C platforms. Our B2B E-commerce Solutions create the processes for organizations so there is no custom coding or help from IT – making this typically very manual process – automated!

B2B Price Quote Requests

Often times, B2B companies may have different price catalogs for different size customers or different pricing based on quantity. This can provide a large obstacle when approaching B2B E-commerce because quotes need to be very customized. Typically, sales teams are heavily involved in the process of getting customers the quote for the products they need – proving to be very time and labor intensive. Our B2B e-commerce solutions take the time and labor away from this scenario for organizations by automating the custom quoting process for customers and sales teams alike.

B2B Custom Catalogs

B2B companies typically have some customers that can only see a sub-set of the total available catalog. Our B2B E-commerce Solutions accommodate this model of catalog management so that customers may see exactly what they need – and none of what they don't. With our solution, we are able to restrict certain products from users and users group, as well as create multiple product catalogs for various B2B customers' right out of the box.

Custom Pricing

In B2B commerce, one price does not fit all. Some organizations have different pricing for many different customers and this should not be a hindrance in offering customers the online commerce experience they demand. Our B2B e-commerce solutions are built to accommodate the many different pricing models required for different clients. This creates a highly personalized and easy to use buying experience when it comes time for companies to replenish orders and accommodate the budget.

B2B Punch-out Support

Our E-commerce experts deliver B2B solutions that make the buying process easier for everyone involved – as there can be many levels of approval in B2B environments. Punch-Out-ready B2B sites allow a buyer to shop a supplier's online catalog and save the cart as a requisition in the buyer's procurement system for approval. This is a purely B2B feature that comes out-of-the-box with our B2B E-commerce solutions which integrate with any systems our clients may work, to make product procurement by customers as smooth as possible.

B2B E-Commerce Technology Partners

Dunn Solutions partners with strong B2B Commerce platforms:

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Asset Publisher

Asset Publisher

null Five Good Tools for Wireframing

Search for wireframing tools and you’ll find plenty of options, partially due to the fact that a standard hasn’t been set. The positive side is designers have plenty to choose from and can find what works best for them. I’ve gone through a few programs — some I’m familiar with, some I’ve tested for this blog — and given a breakdown of pros and cons for each.

Adobe programs

Several programs can fall under this category, including InDesign, Muse, Photoshop, Illustrator, and Fireworks. I gravitate toward InDesign because of its simple drag-and-drop UI and because it’s the Adobe program I’m most comfortable with.


Easy transition to design: Starting with a program like Illustrator or Photoshop leaves users with a file to start with when they move to the design phase.
Interactivity: Many of these programs allow for interactive exports. In InDesign, for example, users can export Flash files that mimic the HTML prototypes of other wireframing tools. Muse goes a step further by creating an HTML site.


Tool overload: Most of these programs are created to be design tools, not wireframing tools. All the extra possibilities end up being clunky for a wireframing tool.



Masters: Axure allows users to create headers, footers, and any other content that needs to be dropped onto multiple pages. Edit that content once in the master file, and the changes are applied to all pages.
Interactive prototypes: Wireframes can be exported as HTML pages. Each wireframe page has its own HTML page, making everything flow naturally. Creating interactive elements like carousels is also possible.
Built like a wireframing tool: Some of the other programs on this list were initially built to serve other purposes, and wireframing capabilities happen to exist within them. Axure is created as a wireframing tool, and does those things best – without a ton of unnecessary design or chart-related tools.


Price: As a wireframing-only tool, Axure is pricey at $289 per standard license and $589 per pro license.



Free: Pencil is one of the few wireframing programs I found that was completely free, and as a free program, it’s workable.
Stencil Collection: A good selection of stencils are available, especially for iOS and Android UI elements. A few more are available to download online.
HTML Export: The program also has the ability to export wireframes as one HTML page.


Usability: If you’re coming from Adobe or Microsoft products, the controls will take time to adapt to. It took me a while to figure out how to do simple things like rotate objects and add pages.
HTML Export: The HTML export, while nice, is quite limited. The export has all the wireframes on one HTML page, making demonstrating interactivity awkward.
No masters: Not having masters makes taking advantage of the HTML export difficult.



Fast: Balsamiq’s user-friendly design makes putting together mockups easy. Plenty of useful symbols are available automatically, and even more are available as additional downloads.
Masters: Symbols allow users to create reusable and editable elements like headers and footers.
Sketch and wireframe view: Users can switch between the informal brainstorm-inducing sketch skin and the presentation-worthy wireframe skin.
Collaboration: Balsamiq keeps track of project history, leaves places for notes, and allows multiple people to work on the same files.


Working style: Depending on the size of a company and the way a team works, many of the collaboration features may be unnecessary.



Simple: Because of Visio’s limited design features, design will not get in the way of wireframing.
Easy to use: If you’re accustomed to using Microsoft programs, learning Visio will not be difficult.


Built like a diagram tool: Visio was not built as a wireframing tool. As a result, using it for wireframes occasionally feels like forcing it to do things it’s not meant to do. It has no pixel-based drawing scale and no ability to create masters.
No interactivity: Visio files cannot be exported to interactive prototypes. Users have to look to add-ons for interactive possibilities.

Bottom line

Axure is my favorite program because its usability and prototyping capabilities work best with the way I create wireframes. However, many wireframing programs offer free trials. Take advantage of them and find the wireframing tool that works for you.