This course will prepare you to:
Discuss the product capabilities and features of the Customer Data
Navigate the console and describe its functionalities
Navigate the Admin console and describe its functionalities
Identify the structure of a Customer Schema concept to create a new schema and interpret merging rules
Structure data and define how to link groups
Identify and outline privacy and trust mechanisms to ingest and downstream data
Explain the two views offered by SAP Customer Data Platform based on the confidence in the accuracy of the data
Explain the many ways to setup applications to ingest customer data
Classify your customer data by applying different criteria based on attributes, behaviors or activities
Connect SAP Customer Data Platform into destination systems to downstream customer data
Explain how SAP Customer Data Platform uses Audiences, CX Flows, and Journeys to group customers and personalize experiences
Describe the B2B capabilities using Customer Data Platform Groups and Relationships.
Business End Users
Functional Consultants
Solution Architects
Technical Consultants
- Essential
- Watch: Expert Customer Data Platform - openSAP Microlearning
- Recommended
- Explore SAP Customer Data Platform Essentials eLearning on learning.sap.com
- Getting Started with CDP
- Introducing Customer Data
- Discovering SAP Customer Data Platform Terms and Definition
- Discovering the SAP Customer Data Platform Console
- Navigating the CDP Console
- Discovering the Tenant model
- Defining a Customer Schema
- Using Customer Schema
- Using the Activity Schema
- Creating Processing Purpose
- Discovering Processing Purpose
- Applying Identity Resolution
- Distinguishing between Unified and Contextual Customer Profiles
- Using Matching and Merge Rules
- Implementing Data Ingestion
- Uncovering How Customer Data Platform Ingests Data?
- Applying Source Application Event
- Applying Activity Indicators and Segments
- Using Activity Indicators
- Using Segments
- Creating Outbound Applications and Downstream
- Downstreaming Data from the SAP Customer Data Platform
- Creating and configuring Journeys, CX flows, and Audiences
- Applying Audiences within the Customer Data Platform
- Discovering CX Flows
- Designing CX Journeys and Milestones
- Discovering the Admin, Security, and Monitoring Functionalities
- Navigating the Admin Console
- Navigating the Monitoring Dashboard
- Using REST APIs with SAP Customer Data Platform (APIs)
- Using the SAP Customer Data Platform APIs
- Authenticating an API call using OAuth2
- Implementing the Ingesting APIs
- Implementing the Query API
- Implementing Customer Data Platform for B2B
- Discovering Groups and Relationships
- Hands-on Exercises
- Getting Started with CDP
- Introducing Customer Data
- Discovering SAP Customer Data Platform Terms and Definition
- Discovering the SAP Customer Data Platform Console
- Navigating the CDP Console
- Discovering the Tenant model
- Defining a Customer Schema
- Using Customer Schema
- Using the Activity Schema
- Creating Processing Purpose
- Discovering Processing Purpose
- Applying Identity Resolution
- Distinguishing between Unified and Contextual Customer Profiles
- Using Matching and Merge Rules
- Implementing Data Ingestion
- Uncovering How Customer Data Platform Ingests Data?
- Applying Source Application Event
- Applying Activity Indicators and Segments
- Using Activity Indicators
- Using Segments
- Creating Outbound Applications and Downstream
- Downstreaming Data from the SAP Customer Data Platform
- Creating and configuring Journeys, CX flows, and Audiences
- Applying Audiences within the Customer Data Platform
- Discovering CX Flows
- Designing CX Journeys and Milestones
- Discovering the Admin, Security, and Monitoring Functionalities
- Navigating the Admin Console
- Navigating the Monitoring Dashboard
- Using REST APIs with SAP Customer Data Platform (APIs)
- Using the SAP Customer Data Platform APIs
- Authenticating an API call using OAuth2
- Implementing the Ingesting APIs
- Implementing the Query API
- Implementing Customer Data Platform for B2B
- Discovering Groups and Relationships
- Hands-on Exercises
Course based on software release:
SAP Customer Data Platform
Course notes and announcements:
This course illustrates the main functionalities and concepts of SAP Customer Data Platform. It is designed to provide an in-depth understanding of the implementation of the key business scenarios of the SAP Customer Data Platform solution. Multiple hands-on exercises are used to facilitate the configuration options in the SAP Customer Data Platform. Hands-on activity includes customizing Profile and Activity Schema, ingesting data using build-in source applications, creating Indicators and Segments, downstreaming data to outbound applications and personalization marketing campaigns using audiences, CX Flows and Journeys. The course describes the B2B capabilities using Customer Data Platform Groups and Relationships. We recommend that you use your own machine for the best training experience.
This is a SAP CERTIFIED Course. Your course will include Full Class Delivery of the comprehensive standard SAP curriculum agendas, SAP Certified Instructor, Demonstration and Presentation, Student Hands on exercises, Access to SAP Hosted servers/training environment, and SAP Certified participant guides.
With virtual live classroom training you get comprehensive training from SAP experts using seamless over-the Web connectivity. The same content delivered in SAP's traditional "brick and mortar" classrooms is presented during virtual live classroom deliveries. As in SAP's traditional classrooms, SAP virtual live classroom stresses hands-on learning providing each registered student with exclusive access to live SAP systems throughout each course. Each Virtual Live class is taught by a SAP Certified Instructor and will include an e-book student guide for you to download and keep. CPE Credits are currently available only for publicly scheduled courses delivered live at SAP locations and our Authorized Education Partner locations. CPE Credits are not available for virtual live classroom sessions.
Not finding any suitable dates? Contact us for additional available dates: training@dunnsolutions.com