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The Customer Journey Series: Retention
The Customer Journey Series: Retention
In the third episode of our four-part series, we will introduce you to the third stage in the customer journey, Retention.
Dunn Solutions' Lead Data Scientist, Francesco Sguanci discusses in this episode:
- The many different ways machine learning solutions can be applied to the Retention stage.
- How to quantify customer lifetime value and identify your riskiest customers.
- Customer case study on improving customer churn and retention rates.