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Entries with tag marketing automation .

Is Your E-Commerce Site Your Most Important Channel?

Swaroop Krishnan
Posted 11/11/20
If the answer is yes, what other digital marketing channels are you using to effectively support your e-commerce site? In today’s era of doing business, your online presence plays a major role in driving sales. Your online presence not only involves having a good e-commerce platform that integrates well with your backend systems like ERP, CRM but also using other digital channels to...

Marketing Automation Platform – Included!

Bill Dunn
Posted 10/21/20
Contact Dunn Solutions today to take advantage of our marketing automation offer!

SAP Marketing Cloud…What Can It Do for You?

Matthew Tarpy
Posted 10/14/19
A core challenge for online marketers is being able to present to their customers, the most relevant offer, at the right time, in the right channel. Presenting your customers with poorly matched offers, not only is a waste of your marketing spend, it can lead to customer fatigue where they tune out your messages all together. SAP Marketing Cloud helps you not only glean real-time insights...

Marketing Automation Trends for 2019

Anisa Samarxhiu
Posted 12/20/18
Whether you are engaged in marketing on a day-to-day level or just have a passing interest, you know that marketing automation is not going anywhere. With people being inundated with marketing of one kind or another all the time, we want to show you the trends we see for 2019. 1. AI will continue to rise Whether it is using Chatbots or product recommendation engines, artificial...

You Shouldn’t Call SAP Marketing Cloud a “Marketing Automation” Tool

Bill Dunn
Posted 10/24/18
SAP’s core  customer engagement platform ,  Commerce Cloud , has had a powerful cousin for a few years now,  SAP Marketing Cloud , but most B2B e-commerce professionals have the mistaken impression that it’s just another email blasting tool.  Nothing could be further from the truth and if you don’t take a deeper dive into this powerful platform you will miss the highest ROI...
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